Gold Eyeshadow: How to Work This Festive Trend

Have you ever wondered whether you could rock gold eyeshadow? Or are you already a seasoned pro at applying the shiny shade? It’s no secret that everyone loves a bit of gold – and whether it comes in jewellery, crystal or make-up form, there’s no denying that it’s one of the most eye-pleasing hues.   

It is the most versatile eyeshadow shade that exists. Gold eyeshadow can be sported as heavily or subtly as you like – meaning it’ll suit every skin tone and eye colour – and can be applied to make a statement or add a light iridescence to the lid. And although gold may be one of the easiest eye hues to freestyle with, we’ve put together a guide on application, shade-tailoring and the best gold eyeshadow products in the business.  

Gold Glitter Eyeshadow  

Amp up the glam with some gilded glitter, thanks to the help of these golden eye shades. They are all buildable, making them great for everyday and special occasions.  

Supergoop! Shimmer Shade SPF30 in Golden Hour, £23

Ciaté Marbled Metals Metallic Glitter Eyeshadow in Eclipse, £22 

Róen Summer Disco Eye, £25   

Rose Gold Eyeshadow  

For something a little less intense, try a rose gold hue instead. Because rose gold is the happy medium between gold and silver, it’s also guaranteed to suit all skin undertones. So whether you tap it into your lids with your fingertips or go for a brush design that’s a tad more intricate, here are the products that will help you achieve any rose gold eye look you want: 

Stila Cosmetics Stay All Day Liquid Glitter Eye Shadow in Rose Gold Retro, £25 

Victoria Beckham Lid Lustre Crystal Infused Eyeshadow in Chiffon, £33

 

Beauty Pie Wondercolour Longwear Cream Shadow Stick in Little Star, £30 

Gold Eyeshadow Palette  

You can never go wrong with a palette full of gold tones when you want to create a complete golden-eye look. Look for a palette with a combination of neutrals, shimmers and solid golds so you can tailor-make your gold eye look to what suits you.   

Natasha Denona Gold Palette, £22 

Kylie Cosmetics Bronze Pressed Powder Palette, £27 

Clarins Ombre 4-Colour Eyeshadow Palette in Bronze Gradation, £38 

Pat Mcgrath Celestial Nirvana Eye Shadow Palette in Nude Allure, £32 

How to Apply Gold Eye Shadow  

“Gold eyeshadow is playful and can be used in different ways, depending on colour tone and texture,” says award-winning make-up artist Lan Nguyen-Grealis. “However, gold can sometimes look a bit green, so make sure you opt for a true gold when trying to achieve this look, as it’ll appear more yellow and rich,” she continues. 

When it comes to strong metallics, Lan advises applying them in a solid block of colour. “Use the applicator provided in the palette or dab product on with your finger for easy application. Eyeshadow can always be built up, so it’s best to take a ‘less is more’ approach when applying. Always remember not to rub the product, as this can cause the product to break off and crumble.” 

And when it comes to glitter? “Depending on the size of the glitter particles, you can apply it with a dab of eyelash or glitter glue. However, always apply it to the centre of the eyelid and avoid the eyelid creases for a cleaner look,” says Lan. If you want a subtle glitter effect, you can also place it along the lash line or just in the inner corner for a hint of sparkly shimmer.  

Gold Eyeshadow FAQs 

What is the best gold eyeshadow?  

There is no ‘best gold eyeshadow’ specifically, as the ‘best’ product will always depend on the individual. In some cases, if a packed-on glitter gold look is wanted, it might be better to stick to actual gold glitter particles instead of a solid shadow. 

If you can’t choose between silver or gold, you can always go for a ‘champagne’ or rose gold hue, which is a perfect mix of the two.  

Gold Eye Shadow and Eye Colour  

Is gold eyeshadow good for blue eyes?  

Gold is the perfect complementary shade for anyone with gorgeous bright baby blues. In particular, those with blue eyes may want to choose warmer gold tones with yellow or orange tinges, as these tend to bring out the natural eye colour even more and make the eye whites appear brighter. 

Is gold eyeshadow good for brown eyes?  

Because most brown eyes have a yellow or golden undertone, gold eyeshadow is the ideal complimentary shade. Darker golds, coppers, bronze, rose gold, and shimmery golden shades will all look great on anyone with brown eyes. 

Does gold eyeshadow bring out green eyes?  

Go for a red undertone when choosing a gold eyeshadow shade for green eyes. Rose gold, for example, is great at making green eyes gleam, as it mimics the natural golden/brown flecks in the eye. 

What Lipstick Goes With Gold Eyeshadow?  

Around Christmas, a common but unlikely beautiful pairing is gold eyeshadow with bold red lipstick. If you prefer a more neutral look, you can’t go wrong with nude lipstick or a light gloss.